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CEA Joins TIA in Promoting EIATRACK to Global Consumer Technology Companies

Published March 5, 2009

International - Product Stewardship Overview

TIA’s EIATRACK Provides Environmental Compliance Information and Worldwide Regulatory Tracking for the Electronics Industry

Arlington, Va. – What’s not slowing down with the global economy? The increasingly urgent demand for product stewardship as dictated by legislative and regulatory action in jurisdictions around the world. Laws and policies are continuously being written and updated, presenting a massive challenge for manufacturers to keep pace.

“EIATRACK has been designed with user input to give electronics companies a tool to cost-effectively manage their compliance with environmental regulations globally,” said Grant Seiffert, President of the Telecommunications Industry Association (TIA). “We welcome CEA’s support in sharing with its members the important benefits that EIATRACK provides.”

In today’s hypercompetitive market, falling out of compliance in any jurisdiction can be disastrous for manufacturers, especially given the state of the global economy. The cost for companies to individually track compliance regulations is astronomical. Fortunately, a group of like-minded manufacturers with a shared commitment to provide more eco-friendly products had the foresight to prepare for the challenge of global compliance, pooling their resources to create EIATRACK.

“EIATRACK provides CEA’s more than 2,200 member companies with the tools and information necessary to comply with environmental standards across multiple international markets,” said Gary Shapiro, president and CEO, Consumer Electronics Association (CEA)®. “We are thrilled to partner with TIA to provide this new resource that will help our members compete in the global consumer technology marketplace.”

Owned by TIA, EIATRACK is a subscription-based web service that delivers information on product-oriented environmental compliance for the electronics sector in more than 100 global jurisdictions, including each of the United States.

TIA recently signed a Memorandum of Understanding with CEA that allows it to offer CEA  members a steep discount on EIATRACK subscriptions.

The EIATRACK team is made up of legal and technical partners that cut across the disciplines of law, environmental policy and science. Compliance issues are tracked through subject updates and reports across jurisdictions.

Get information about free demos and trials and subscribe to the service by contacting TIA’s Environmental Program Manager Ellen Farmer at +1.703.907.7582 or at, or CEA’s Laurie Kulikosky at +1.703.907.7562 or

About TIA
The Telecommunications Industry Association (TIA) represents the global information and communications technology (ICT) industry through standards development, advocacy, tradeshows, business opportunities, market intelligence and world-wide environmental regulatory analysis. With roots dating back to 1924, TIA enhances the business environment for broadband, mobile wireless, information technology, networks, cable, satellite and unified communications. Members’ products and services empower communications in every industry and market, including healthcare, education, security, public safety, transportation, government, the military, the environment and entertainment. TIA co-owns the SUPERCOMM® tradeshow and is accredited by the American National Standards Institute (ANSI). Visit

About CEA
The Consumer Electronics Association (CEA) is the preeminent trade association promoting growth in the $172 billion U.S. consumer electronics industry. More than 2,200 companies enjoy the benefits of CEA membership, including legislative advocacy, market research, technical training and education, industry promotion and the fostering of business and strategic relationships.  CEA also sponsors and manages the International CES – Where Entertainment, Technology and Business Converge. All profits from CES are reinvested into CEA’s industry services.  Find CEA online at

TIA’s Board of Directors includes senior-level executives from ACS, ADC, ADTRAN, Alcatel-Lucent, ANDA Networks, ArrayComm, AttivaCorp, Avaya, Bechtel Communications, Inc., Cam Communications, Cisco Systems, Corning Incorporated, Ericsson, Inc., GENBAND, Inc., Graybar, Henkels & McCoy, ILS Technology, Intel Corporation, LGE, Microsoft, Motorola, Nokia Siemens Networks, Nortel, OneChip Photonics Inc., Panasonic Computer Solutions Co., Qualcomm, Research In Motion, Sumitomo Electric Lightwave Corporation, Tellabs, Tyco Electronics, Ulticom, Inc.,  and Verari Systems. Advisors to the Board include FAL Associates, Orca Systems and Telcordia Technologies.




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